Page 8 - February 2019 Veterinary Product Guide
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Why Whole Food Nutrition

            The Standard Process Difference

            There are a lot of supplement companies in the marketplace. What makes Standard Process supplements
            so unique? Here are just a few reasons.

                                                              Whole Foods and the

                                                              Whole Food Philosophy
                                                              Since 1929, Standard Process has been the visionary
                                                              leader in whole food nutrient solutions. We are
                                                              dedicated to creating quality supplements based on
                                                              the whole food philosophy introduced by Standard
                                                              Process founder, Dr. Royal Lee. Dr. Lee’s goal was to
                                                              provide nutrients as they are found in nature, where
                                                              he believed their natural potency and efficacy would
                                                              be realized. Our goal is to carry on his mission,
                                                              creating holistic formulas by incorporating whole
                Alfalfa                                       food ingredients along with targeted vitamins
                                                              and minerals.

                                                              Starting With Whole Foods
                                                              Following this philosophy, we start with whole
                                                              foods—foods you might find in the grocery store,
                                                              like peas, radishes, and beets. Then, like any good
                                                              cook, we prepare these ingredients in a way that
                                                              safeguards their nutritional value. The resulting
                                                              whole food ingredient is then added to a complex
                                                              formula that may include whole food extracts,
                                                              animal tissue extracts and concentrates, botanicals,
                Beet                                          whole food isolates, and synthetic ingredients as
                                                              required to meet our high formula standards.

                                                              Why are whole food nutrient
                                                              complexes important?
                                                              The nutrient complexes found in whole foods are
                                                              valuable and essential to good health. Standard
                                                              Process founder Dr. Royal Lee referred to these
                                                              complexes as “the life element,” and they can be
                                                              produced only through biological processes. That is
                                                              why we start with the highest-quality whole food
                                                              ingredients when making our supplements.

                                                              These ingredients contain complex structures that
                                                              combine a variety of elements that work together to
                                                              support healthy balance in the body. We add
                                                              additional targeted ingredients to formulas as
                                                              needed to support specific systems in the body.*

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