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Standard Process Welcomes New National Sales Director

Bill Holmes joins Standard Process, aims to build a first-class sales organization, and seeks to deliver sustainable growth

Palmyra, WI (April 11, 2023) – Standard Process®, a leading whole food-based nutritional supplement company headquartered in Wisconsin, is delighted to name Bill Holmes to the company’s National Sales Director role. Bill will serve as the head of the company’s sales organization and brings more than 20 years of sales experience, relationship development, and organizational leadership. 

“Our goal as a company is to change more lives, and that only happens when we drive more Health Care Professional recommendations for our products,” said Diana Spencer, Standard Process Vice President of Sales and Marketing. “We can do so by having a highly engaged and properly educated sales organization that is ready to service Health Care Professionals and their patients’ needs with best-in-class programs and services.”

Prior to joining Standard Process, Bill most recently worked as the Head of Consumer Sales for Galderma (Formerly Nestle Skin Health) where he oversaw teams across all aspects of sales, category, trade, and shopper marketing. During his time with Galderma, he transformed a pharmaceutical business model that more than doubled sales revenue in four years. Prior to working at Galderma, he acted as the Director of Strategic Accounts Team at Mead Johnson Nutrition where he also successfully doubled sales revenue in eight years.

“People who know Standard Process love the company — it’s the reason these products have been changing lives for more than 90 years,” Bill said. “One of my main goals will be to focus our new sales organization on building mutually beneficial relationships with all of our practitioners. The strength of these relationships will be paramount to driving increased awareness of Standard Process and its leadership in the Whole Food Nutrition space. When we increase awareness, I’m confident that increased sales will follow.”

Bill will relocate to Wisconsin from the Dallas-Fort Worth area with his wife, Holly. He has two daughters, Mariah and Shelby, and a first grandchild on the way. He also enjoys golf, boating, skiing, and snowmobiling in his spare time. 

To learn more about Standard Process, or to find out how you can join the company’s growing team, visit

About Standard Process Inc.

Standard Process is a family-owned, third-generation company that has been a leader in making whole food-based supplements since 1929. From the company’s certified organic farm at its Palmyra, Wisconsin headquarters; to the Nutrition Innovation Center in Kannapolis, North Carolina; Standard Process is committed to clinical science that advances health and changes lives through whole food-based nutrition. Using regenerative farming practices and advanced manufacturing technologies designed to protect the vital nutrients found in each ingredient, Standard Process produces more than 300 high-quality supplements in its certified organic manufacturing facility. For more information about Standard Process and to find a health care professional who sells Standard Process products, visit