Item(s) added to cart

Item(s) not added to cart


Standard Process Announces Marketing Leadership to Support New Era of Innovation

Kim Horneck joins Standard Process as director of marketing

PALMYRA, Wis. (September 27, 2017) —Standard Process today announced the appointment of Kim Horneck as its director of marketing. In this position, Horneck will be responsible for developing brand, marketing, and communications strategies and programs to increase brand recognition, while also expanding business in multiple channels to support the company's accelerated innovation and growth.

Reporting to Deb Morgan, Standard Process vice president of sales and marketing, Horneck is a seasoned marketing executive with over 20 years of business-building experience in multiple industries, focusing on in-store and online, digital marketing, and communications.

“How we market and communicate our commitment to innovation and changing lives is essential to our future growth," said Deb Morgan. “We are thrilled to have such an experienced brand and marketing professional as Kim Horneck joining our team. She has proven success in collaborating with R&D, education, and sales. Her skills ensure that we will be using the most current and effective strategies and methods to increase awareness of the benefits of Standard Process products, and to provide essential support to our healthcare professionals and their patients."

Throughout her career, Kim has been recognized for excellence in national and international commercialization of new products, and her leadership in collaboration with internal and external company partners. Horneck’s most recent role was director of channel marketing at Fiskars Brands, Inc. Kim is a Wisconsin native with a passion for a healthy lifestyle, which includes a love of the outdoors. She received her undergraduate degree from Iowa State University and her MBA from Marquette University. Kim resides in the town of Genesee with her husband Jim, and has two daughters, Lindsay and Morgan.


About Standard Process Inc.

Standard Process is the visionary leader in whole food nutrient solutions. Based in Palmyra, Wisconsin, Standard Process offers more than 300 high-quality supplements...

Read More


Media Contact

Kim HorneckKim Horneck
Director of Marketing
(262) 495-6564




Social Media



, chiropractic,, , Chiropractic, scholarship,, , leadership,, 10-Day Program, 2014, 2015, 2016, acupuncture practice, acupuncture scholarship, American Botanical Council, American Youth Foundation, assessment tool, Awards, barcoding, benchmark tool, bovine tissue, careers, cats, challenges of everyday life, Charles DuBois, Chiropractic, chiropractic scholarship, Christine Mason, Cleveland Univeristy- Kansas City, Cod Liver Oil Handout, Cod-Liver-Oil-Handout, community relations, corporate wellness, cover crops, digestion, DNA, doctors, dogs, Donation, employee donations, employee health, employment, environment, environmental standards, future, gluten-free, graphic design, Green Tier, health care professional resource, Horlacher, human resources, immune system support, Inc., inflammatory response, information technology, injury, IT, Kerri Walsh Jennings, L2420, label, leadership, Life Chiropractic College West, Life University, Lifestyle, Logan University, loss-time, marketing, marketing awards, MediHerb, microRNA, milestone, National Safety Council, nervous system support, New, new hire, New Product, New York Chiropractic College, nonprofit, Northwestern Health Sciences University, Northwestern University of Health Sciences, NutriSync, of, online ordering, organic farming, Palmer Chiropractic College, Palmer College of Chiropractic, Parker University, Patient Direct, personal, pet oral health, practice, practice management, Process, promotion, Protomorphogen-Extracts, public relations, purification, research and development, scholarship, scientific study, social media, Southern California University of Health Sciences, SP Complete, SP Complete® Chocolate, SP Complete® Vanilla, sponsorship, Standard, Standard Process Athletic Complex, Standard Process Inc., Standard Process Veterinary Formulas, States, Sustainability, Sylvia DuBois, TCC, Texas Chiropractic College, top honors, Univeristy of Bridgeport, University, University of Bridgeport, University of Western States, UWS, vegetarian, veterinary, Vita Kids, wellness, Western, whole food nutrient solutions, Wisconsin 75, Wisconsin DNR, workplace safety


*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.